Statement on the Advertising Standards Authority Adjudication Case Number A11-164759
Cambridge Research Systems Ltd. has been working with the broadcast industry to protect photosensitive individuals from provocative television material for more than ten years. Our HardingFPA system is widely used as a standard test for checking compliance with the Ofcom/ASA guidelines on flashing images. Previously, there has never been an adjudication that has disagreed with its analysis; however no automated system can guarantee compliance.
As soon as the ASA brought their adjudication to our attention we took steps to re-engineer the HardingFPA analysis algorithms. We have released an upgrade and recommend that all users of the HardingFPA adopt it as soon as possible.
Cambridge Research Systems Ltd. - 17th January 2012